Website or mobile app: which does your business need?

It's one of the most common questions we hear. The right answer depends on your customers, your goals and your budget.

Start with a website if…

• You need to be found on Google and build credibility
• Most of your customers visit occasionally
• You want the widest reach for the lowest cost

A fast, mobile-friendly website is the foundation of every business's online presence.

Add a mobile app if…

• Customers use your service frequently (ordering, booking, tracking)
• You need device features such as notifications, camera, GPS or offline access
• You want to build loyalty with a branded experience on their home screen

The middle ground: Progressive Web Apps

A PWA is a website that behaves like an app. It can be installed on a phone, work offline and send notifications, often at a fraction of the cost of native apps.

Our advice

Most businesses should start with a great website, measure how customers use it, then invest in an app when there's clear demand. Contact us for a free consultation.